714 is compiled by our managing partner Richard Kauffman from his research on various topics related to creating websites that meet communications goals.The information presented is organized by topic. Each topic includes links to tools, tutorials, reviews, or articles written by some of the most knowledgable people in the field. We hope you find the resources helpful and welcome your feedback.

Recent Posts

2008 December 29 • design, writing

Block reading

article: How we read on the Web. Gerry McGovern says we don't scan a page, we scan blocks or sections of it. Breaking the page up into various sections or blocks and then scan within these areas.
[credit: elearningpost]

2008 November 29 • seo

SEO Starter Guide

PDF download: Google has released an official Search Engine Optimization Starter Guide.  It doesn’t include any of Google’s algorithm secrets, but it does cover Google’s best practices for title tags, meta tags, URL structure, navigation, content, anchor text, headers, images and of course, Robots.txt, making this a good way to review the basics.
[credit: Hack WordPress]

2008 November 9 • seo

SEO Guide for Designers

article: An SEO guide for designers who want to learn about making it easier for websites or blogs to be found by search engines. Including basic tips that you should be practicing to optimize your site for search engines.
[credit: Web Designer Wall]

2008 November 9 • code, seo

URL Rewriting for Beginners

article: A beginner's guide to URL rewriting, with plenty of examples.
[credit: ILoveJackDaniels]

2008 November 9 • books, business

Know Your Site

sample chapter: Extract from the forthcoming book, the Website Owner’s Manual. Paul Boag takes a look at some of the simple things you can do to gain a fuller understanding of how your website is performing, both for your users and in a broader sense.
[credit: Digital Web]

2008 November 8 • analytics

Google Analytics Tips

article: Search Engine Journal has compilied a huge list of Google Analytics Tips.
[credit: WebAppers]

2008 November 8 • ia, seo

SEO Guide to Information Architecture

article: The basic concepts of designing optimized site architectures for efficient spidering by search engines.
[credit: elearningpost]

2008 November 8 • resources

Open Source Social Software Applications

bookmark list: 40 Downloadable Open Source Social Software Applications. Categories include Social Bookmarking, Social Filesharing, Social Networking and Social Search.
[credit: elearningpost]

2008 September 17 • tools

Page Analysis Tools

tools: Design Mag has a round-up of 20 tools to help analyze any website.
[credit: ETC. ]

2008 September 14 • design, usability

Five Home Page Mistakes

article: A list of five common Home Page mistakes.
[credit: Web Design from Scratch]